When the iPod shuffle was first introduced, some of my Windows-using friends laughed at Apple’s website which proclaimed the virtues of the “new phenomenon of shuffle”. (At least, that’s the way they tell it. I still haven’t read the page.) They couldn’t understand why Apple would need to go to such great lengths to hype a feature that’s not exactly new. I explained that Apple marketing’s job was to make people comfortable with the fact that the iPod shuffle doesn’t have a screen.
With that in mind, I would like to reproduce a conversation I’ve had half a dozen times during the past couple of weeks:

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